Buy essay on Greenproofing organizations

In the present day world there exist a number of organizations dealing with different subjects, matters and seeking for social activity. This particular essay is devoted to Greenproofing organizations and its social activity, mission aims and projects. It would investigate various strategies the organization provide for realization its projects and goals, what difficulties it meet and how overcomes the problems, which happen during the realization of the project. During this work I am going to answer a number of questions dealing with the strategy of the chosen organization and how it promotes itself within the target market.
General Description of Greenproofing Organization: It mission, goals, operating background
The name of the Organization is Greenproofing and gives direct answer for the field, where Greenproofing provides its activity – environmental protection. The mission of organization is “to increase community participation in the green movement. As industry and government move toward greater environmental controls, new jobs and small businesses will be required for innovation, implementation and maintenance of these new eco-friendly and sustainable technologies and modes of production” (Greenproofing, 2006). It is a project of the Fund for the City of New York. The organization appreciates donation and all possible help from the citizens of the U.S., setting at a main goal improving the current situation with environmental pollution and break through the indifference of the nation to the environmental pollution and the green question.
It goes without saying that dealing with such difficult question as environmental pollution it would be very hard to define target group for the green movements as they seek for the unindifferent people within every social layer and find them: those who make donations for the organization and those who became volunteer participants within the projects of Greenproofing and make them realized. Among the noticeable action for the past two years are: “Assisted with 4 high school environmental research projects Planted 600 square feet of green space, (with 10,000 square feet in the 2009 pipeline) and secured $150,000 in funding for Green House science laboratory” (Greenproofing, 2006).
Projects of Greenproofing Organization and Strategies Provided for Realization of these Projects
Understanding that the future of the environmental question depends on the youth as well as on the adults, the chiefs of Greenproofing organization for the recent years pay special attention to the youth projects and partnership that would help to make young people aware about the current problems with environment. It goes without saying that such projects are very important for the present day situations with green projects. It goes without saying that providing youth oriented strategies Greenproofing specifies the target groups for this partnership: “In partnership with Greenproofing, the School of the Future provided opportunities for high school youth to not only witness but participate in the growth of an emerging industry.

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Through hands-on field learning, students were exposed to many aspects of our social enterprise from research and design to basic operation and project/program implementation” (Greenproofing, 2006). It goes without saying that making young people involved within the problem is really right decision as it helps to make the problem acute for the following generation and does not let them indifferent. I also would like to make a stress that Greenproofing leaders understand that the future of the environmental question is within the hands of the new generation and making them aware about this question is very significant as it would help to make them interested in it does not let them staying indifferent to one of the most acute problems. It is essential that such organization as Greenproofing often meet to a number of significant problems they have to overcome during the realization of the projects. This particular project, dealing with replacing traditional roof material by beds with soils and plants: “A group of New York college students are working to reduce energy consumption and greenhouse gas emissions. The legion of entrepreneurs intent on protecting the environment has continued the grow in recent years. Now, entrepreneurs at the college level are finding creative ways to address the impact of global warming in their local communities. The concept of green roofing, which involves replacing standard roof materials such as gravel, shingles, and tiles with beds of soil and plants, is a procedure that can reduce energy consumption and greenhouse gas emissions by helping to keep urban buildings cool in the heat. Green roof covers can also help to eliminate storm water runoff.” (Tamara Schweitze, 2007) met a number of significant problems. The most significant is misunderstanding of the target group, their unawareness about current environmental situation and as result their indifference to such significant problems as environment pollution. But Greenproofing seeks within the masses and find those who are not indifferent operating the fact and getting involved the elder generation to demonstrate the youth the significance of the green question and environmental problems. It goes without saying that officials’ announcements concerning the current situation with the environmental problem in New York make a good advantage in attracting people to them.
Another project was closely connected with the previous one as it provided investigative data for Extensive Green Roof systems: “This group conducted research on Eutrophication in the Long Island Sound and the Rates of Water retention of Extensive Green roof Systems. This group also devised the name and initial strategic design for the organization as well as held the first green business and research symposium at the City College of New York” (Greenproofing, 2006). This project provided a good grounds for further promotion of the green roof and School of the Future / Greenproofing Partnership it goes without saying that these two projects are closely connected being of the same green question projects and environmental initiatives. Personally I think that environmental question is closely connected to everyone of us, without any age limits as we live in the cities, use transport (either public or personal) and we breathe the polluted aim. That is why this question is for everyone. The area of operation of Greeproofing is New York City and the financial support it gets undergo from the local fund.