Buy essay on “Hardware Superstore – Mitre 10” and “Thornton Home Hardware”

This report provides an analysis and evaluation of the marketing strategies of two companies “Hardware Superstore – Mitre 10” and “Thornton Home Hardware”. This companies operate in the Australian market of Hardware retail. The purpose of the report is to analyze the marketing strategies of both companies, and evaluate how effective and efficient their strategies are.
The research draws attention to such topics as company’s objectives in retail marketing, major market segments of the enterprises.It highlights what type of price and selling strategies do these companies use in the Australian market. Also the report says about the types of advertising that both “Hardware Superstore – Mitre 10” and “Thornton Home Hardware” companies use, and shows the differences in their advertising policies.
The report finds the prospects of the companies in their current position are not positive. So the report provides recommended marketing solutions for “Mitre 10” and “Thornton Home Hardware”, that will help both companies to strengthen the market position, ensure great demand for company’s products and to increase total sales.