Buy essay on STERICYCLE SWOT ANALYSIS

In a market economy which is characterized by intensive competition, to successfully operate each company must have a clearly outlined action plan that allows adequate use of the strengths and opportunities of the company. At the same time, it is important to anticipate the likely threats and work to eliminate weaknesses. One of the most popular and reliable mean to identify and structure the strengths and weaknesses of the enterprise, and to assess the opportunities and threats, is a SWOT-analysis. It is called to help the enterprise in the strategic planning process to regularly identify, assess and control capabilities, to adapt its activities and to reduce the potential impact of threats. SWOT-analysis results are used to determine the strategic directions of the company activities. (Williamson et al., 2003)
In world practice, SWOT-analysis is used in the strategic planning process, starting with the 1960-s. SWOT-model provides analysts with a set of economic tools to analyze the condition of the company and its choice of strategy, it is used to formulate unsystematic ideas about the company and its competitive environment in the form of a logically consistent scheme of interaction of factors internal and external environment.
SWOT-analysis in all its versions is the most convenient and reliable tool for strategic planning. Also, SWOT-analysis is one of the most important diagnostic procedures used by consulting firms in the world. In addition, it can and should be considered as important for any organization business, technology, technology of assessment of the initial state, untapped resources and threats to the enterprise. (Williamson et al., 2003)
In general, SWOT-analysis is usually used to identify strengths and weaknesses of the firm, but an important part of the SWOT-analysis is not only to assess the strengths and weaknesses of the enterprise, its opportunities and threats, but also to make important conclusions on the need of any strategic changes.

Stericycle – SWOT analysis
In creating the SWOT, the analysis first looks into the business unit to identify its strengths and weaknesses. The analysis then reviews the environment in which the business unit operates and identifies opportunities presented by that environment and the threats posed by that environment. The SWOT analysis provides information that is helpful in matching the firm’s resources and capabilities to the competitive environment in which it operates. The strategic planning process with the SWOT matrix must be organized as a sequence of steps:
1. Analysis of the external environment.